Falcon Finance (FF), the universal collateralization protocol promising a next-generation approach to stablecoins and yield-bearing tokens, faced a dramatic debut as its native token plummeted by 75% within a single day. The market enthusiasm at launch quickly dissipated, leaving early investors and observers questioning the token’s immediate prospects. Falcon Finance TVL hit $2B at launch The FF token debuted on September 29, 2025, at $0.67, riding the wave of pre-launch hype and a Total Value Locked (TVL) of $2 billion that reflected early confidence in Falcon Finance’s platform. After launch, Bitget introduced a Launchpool program offering over 5.5 million FF in rewards. Bybit introduced a launchpool program with 1.6 million FF in rewards, and Upbit announced new trading support for KRW and USDT markets, including deposit and withdrawal services via Ethereum. Both exchanges imposed temporary restrictions on buy orders and certain order types to manage initial volatility. Binance also listed the token despite a slight postponement due to the on-chain airdrop delay. These moves highlighted efforts to incentivise participation and stabilise trading, although the immediate impact on price remained limited. The project had drawn attention for its universal collateralization infrastructure, enabling a broad spectrum of assets — from major cryptocurrencies to tokenised real-world assets — to serve as backing for its synthetic stablecoin, USDf. With exchange listings on major platforms including Bitget and Upbit, as well as a staking mechanism offering sUSDf as a yield-bearing token, expectations were sky-high. However, the initial excitement proved fleeting. Within hours, FF’s price collapsed, dropping to $0.19 as 2.34 billion tokens flooded the market. Early sell-offs by airdrop recipients, influencers within the Kaito ecosystem, and potentially the project team amplified the decline. In addition, trading volume spiked 1,500% to $439 million, signalling aggressive liquidation of holdings rather than sustained buying interest. Airdrops confusion dampened market sentiment The Falcon Finance airdrop, intended to reward early adopters and generate user engagement, contributed to the token’s volatility. However, distribution delays, uneven allocation, and oversized rewards to key influencers allowed recipients to offload tokens immediately, draining liquidity from decentralised pools. Even market makers were unable to stabilise the price, leaving FF vulnerable to sharp swings. Notably, the token’s initial collapse was less a reflection of the platform’s potential than a consequence of early strategic selling and speculative momentum. The protocol’s FF token also carries governance functions, staking incentives, and fee discounts, but these utilities could not offset the perception of a market flooded with liquid tokens. Community scepticism intensified as the token’s fully diluted valuation appeared high relative to the circulating supply. Despite the founder Andrei Grachev’s participation in Token2049 and the project’s broader partnerships, the immediate market reaction suggested a lack of confidence in short-term holding. Market sentiment favours hype over fundamentals Despite its technical infrastructure and long-term promise, FF struggled to gain traction amid broader market dynamics. Compared to memecoins like DOGE, SHIB, and PEPE, which demonstrated strong social momentum and high speculative activity, FF’s narrative appeal was muted. Open interest in FF futures declined and funding rates shrank, indicating limited betting on upward movement. However, if buying pressure returns and the community engages meaningfully, FF could potentially recover toward the $0.50 level. Conversely, continued low demand or market scepticism could push the token below $0.10, reflecting the precarious balance between hype and functional adoption in the evolving DeFi landscape. The post From hype to havoc: Falcon Finance (FF) token tanks 75% amid team sell-off appeared first on Invezz
