Tech companies like Microsoft, Amazon, Google, and Meta are rushing to secure sufficient electricity to power their data centers. The rise in AI demand strains the tech firms’ climate commitment, necessitating a risky balancing act between innovation and sustainability. According to Precedence Research, the global data center market size was projected to be $386.71 billion in 2025. The data center market is anticipated to reach approximately $1billion by 2034, growing at a double-digit CAGR of 11.24% from 2025 to 2034. Brian Janous, who served as Microsoft’s vice president of energy until August 2023, stated that, on one hand, tech firms are attempting to obtain every electron they can to fund their trillion-dollar bet on AI. On the other hand, the tech firms are attempting to adhere to the objective of reaching net-zero carbon emissions by 2040 or before. AI boom tests tech giants’ climate promises Janous said that the current drive to build AI infrastructure is straining the major tech companies’ climate commitments, many of which were made before the development of AI. According to a Bloomberg report, U.S. President Trump has reduced federal funding for renewable energy projects, including solar and wind power, since taking office. The report stated that Trump made it clear that he is in favor of using fossil fuel-powered generators, such as outdated coal-fired facilities, to power AI. According to the report, tech leaders have so far avoided openly criticizing the president for his campaign against renewable energy, fearing it would upset their most powerful partner in Washington. The report revealed that the tech giants continue to purchase clean energy at a record pace. Amazon, Google, and Microsoft are among the largest corporate signers of power purchase agreements with renewable suppliers. Notably, together the tech firms accounted for 40% of the world’s renewable energy purchases in the first half of 2025, or 9.6 gigawatts. According to the report, the tech industry is expected to require an additional 362 gigawatts of power globally by 2035 to support its expanding fleet of data centers. The report claimed that companies are taking an all-of-the-above approach to electricity sources because they cannot afford to let energy be a limiting factor, given the intense pressure from Wall Street to deliver on AI investments. According to recent climate reports from Meta, Google, Amazon, and Microsoft, the tech firms experienced increases in carbon emissions of 64%, 51%, 33%, and 23%, respectively. Microsoft specifically pointed the finger at “growth-related factors like AI and cloud expansion.” On Wednesday, TotalEnergies and Google signed a 15-year Power Purchase Agreement (PPA) that will enable TotalEnergies’ Montpelier solar farm in Ohio to supply Google with 1.5 TWh of certified renewable electricity. Google’s data center activities in Ohio will be supported by the nearly complete solar plant, which is connected to the PJM grid system. According to the announcement, the agreement aligns with Google’s plan to provide grid systems in which they operate with access to new, carbon-free electricity. Additionally, the agreement supports TotalEnergies’ plan to provide customized energy solutions for data centers, which accounted for nearly 3% of global energy consumption in 2024. Rising data center demand drives renewable expansion The energy intensity of data centers has put mounting pressure on U.S. sustainability targets. The International Energy Agency (IEA) projects that by 2030, data centers will be responsible for about half of the increase in U.S. power demand. According to the IEA, the increase in U.S. power demand presents both a challenge and an opportunity for leaders in the renewable technology industry and sustainability-conscious banks, such as Société Générale. Longroad Energy, a Boston-based renewable energy developer, owner, and operator, has established a solid track record of building wind, solar, and battery projects across the U.S. to support the nation’s transition to clean energy. According to Societe Generale, Longroad is constructing a new 400 MWdc solar project in Yoakum County, Texas, called 1000 Mile, to help meet the demand for sustainable energy in data centers. Join a premium crypto trading community free for 30 days - normally $100/mo.
